Our Designer

MR. Robert serio

MR. Robert serio, one of the famous Italian fashion designers, currently holds the post of designer-in-chief of Idol furniture industry co.,ltd.He constantly abides by original style , is one of the original masterworks of Mr. Roberto serio.

Mr.roberto serio was born in Palermo , the capita, of Sicily ,Italy, in 1966. It is situated in the heart of the Mediterranean, with beautiful sceneries, long history and rich artistic tradition. It is a magic land intertwined with many different cultures and unique civilizations.

Influenced by such unique cultural and artistic surrounding, and with his own exceptional intelligence, Roberto serio started showing his unique artistic talent from the days of his childhood. Earlier in career he studied at the Milan school of fashion ,and actively participated in the joint design activities with related companies that have helped him achieve high level design. In the area of industry design ,he had collaborated with a number of renowned lighting fixture companies, such as euro lux,Victoria luce and antica ebanisterior in Italy, and limier in France . Furthermore, he had also worked successfully with architects and interior designer to develop a system help professionally plan the kitchen and large appliance designs for the alcool study in Italy.

In recent year Mr. Roberto Sario has collaborated successfully with several high quality chainees many factures and achieved faithful and satisfactory results.

MR. Roberto sario is an exceptional and imaginative designer how is will know for his innovative usage of various new materials in his designs .

He has shown his distinctive and brewed design talents in many areas of designs including industrial fashion and interior designs in the many time his strong desires of reaching higher professional level have motivated him to create many out standing deign prices that have stunned the competitions .

Another special characteristic of designer Roberto Serio is his work many shop level knowledge of the wood iron ceramics resin and many other materials .This knowledge was drive from the fact that the designer together with Debesay Tighisti for mid and accompany in 1989 to many factor furniture and decoration pieces the experience becomes even richer thanks to the frequent participations various national and international fairs such as Paris, Las Vegas, New York , Kuban, Milan, Frankfurt. Tokyo. San Francesco, Birmingham and Sudi Arabia to demonstrate that companies design pieces and product .

The studio of Roberto serio is happy to get acquainted with interested Chinese clients of different but related fields .he would like to use his distinguished and innovated designs to save the need of Chinese clients in broad areas .